»Innovation is more than technology and good ideas. People act in the end.«

I combine economic and sociological thinking — as a researcher, entrepreneur and consultant. Many consultants think sociologically but not economically. Many economists think in models but not in social realities. Strategic thinking needs both — the combination is rare and decisive.

For family businesses and the Mittelstand, this means: strategy is my core field — with an eye for what numbers cannot show.

My academic approach draws on American Pragmatism — Dewey, Mead, James. Theory is not an end in itself, but a tool that must prove itself in practice. My theoretical foundation is Friedrich Fürstenberg's tension field approach: organisations are living tension fields between individual needs and institutional demands — between autonomy and control, efficiency and legitimation.

Diplom-Volkswirt (University of Bonn) · Dr. phil. · MBA studies (Copenhagen Business School). Founder and Managing Director of evoplan Consulting. Over two decades of experience in consulting, research and teaching. Guest professor at Hochschule Darmstadt, Hessian Higher Education Prize for Excellence in Teaching 2024, VCI Science Prize.